On the eve of the new platform going online, qbr.it  did not let us down and gave us enormous satisfaction. There will be 500 thousand switching from Qbr to Ciaopeople.

After the access peaks obtained by the magazine and the year of evolution of the entire portal, we are also celebrating half a million subscribers.

A new milestone that confirms the upward trend in social networking scanned at a rate of 100 thousand subscribers every 6 months: in just 2 years we have gone from 100 thousand to 500 thousand registered users.

A chat that was initiated along the streets of Naples, gathering consensus in Neapolitan youngsters and that soon turned into a real social network of

After publishing the statistics of Qbr Magazine, some Ciaoblog readers have contacted us , inquiring about data concerning the whole social network. To the request of publishing Qbr data, we  obediently respond with this post.
And besides being obedient we are also proud of the results achieved.
Qbr.it is proof that a product that is born naturally limited to  a given territory, is bound to spread to new markets if the formula works and if it works well for that  particular goal. Thus, even if the community has its roots in Parthenopean youth, this social network is becoming a italian reality, with subscribers from throughout the boot, and especially in Lazio, Lombardy and Emilia

Time may be your best friend if you work for an online magazine and you are the first to get the news . It so happened yesterday at Qbr Magazine: after the publication of “Naples boos Gigi d’Alessio” written by Luca Morieri immediately after the Pino Daniele concert on  July 8 in Plebiscito Square in Naples.

The news of the explosion of boos that the “new-melodic” singer received by the public in his hometown has had a national resonance, also thanks to the news channel Rai whose direct news coverage of the event did not report on the boos but jumped to an different coverage.

Qbr was the first to report the event

“How is it possible that my 75 year old aunt who lives in Florida is so much better at using modern technology and make it her own, than my aunt in Milan?” Asks Layla Pavone on Bling Bling Blog in regards to the concept of digital divide, a technology gap between those who are online and those who are offline.

Even though Wikipedia describes the digital divide as “the gap between those people with effective access to digital and information technology (Internet, personal computers) and those without access to it”, from our experience we have  learned that there is a big difference even within the same network with users who surf and those that

Thanks to blogs and social networking, Web 2.0 has made a two-fold transformation: not only has it changed the relationship between the media and the public which went from being  mere users to  active contributers but also,  it has allowed companies to have a more direct approach with customers. The newest frontier of marketing, conversational marketing represents the right tool for companies to take advantage of the “social” characteristics of the web and start a dialogue with consumers. The interview with Lois Kelly, author of the book “Beyond Buzz… The Next Generation of Word-of-Mouth Marketing” enlightens us on the enormous opportunities that conversational marketing offers companies allowing them to speak with

What are the social network giants of the world doing all gathered in the conference room of the British Telecom in London? Easy: they are revolutionizing the internet. On April 6th 2008 Google organized a one-day hackathon (a hack-marathon) for its project Opensocial (see the previous post). As Ciaopeople’s application development manager I attended the conference, and despite all the beer provided by Google, I am still able to talk about it. London, with its 300 languages, dozens of ethnicities and 20 underground lines thickly interconnected, is the perfect city for such a gathering.

Opensocial Google’s Blog reported:

The event will start at 11am and go as long as people can still type. We’ll provide

Social networks represent the largest catchment areas that every company would like to have at its disposal to achieve the highest profits possible. In this post we will review some of the history and monetization tools starting with the two most powerful social networks, MySpace and Facebook.
The monetization of social networking is a topic of current interest, considering the high number of social platforms that has developed over the last two years and especially in view of exponential growth of users.
The question that social networks most likely had to answer before venturing into the difficult task of achieving a profit, had to have been: “how can the average user be involved

Yahoo, MySpace and Google have launched OpenSocial Foundation, a non-profit private organization that promotes the development of open and extensible specifications for social networking APIs.
OpenSocial Foundation is a clear example of how the “flatting” process of the world is developing in a very fast way and involving the social networking. Thanks to new technologies and to internet the world has been transformed from round into flat, encouraging the cooperation among people who live even in the most remote places of the planet and allowing them to interact and to work at the same projects.
The concept of community that shares the same tools and that is capable of implementing and standardizing