Latest posts

Mar 28

Yahoo, MySpace and Google have launched OpenSocial Foundation, a non-profit private organization that promotes the development of open and extensible specifications for social networking APIs.
OpenSocial Foundation is a clear example of how the “flatting” process of the world is developing in a very fast way and involving the social networking. Thanks to new technologies and to internet the world has been transformed from round into flat, encouraging the cooperation among people who live even in the most remote places of the planet and allowing them to interact and to work at the same projects.
The concept of community that shares the same tools and that is capable of implementing and standardizing

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Mar 27

Privacy and social network: towards a Global Bill of Rights

2008 at 12,29 autore published by ciaopeople

Social networking  has become a personal issue; or more precisely, a question of data and personal information. Billions of names, last names and addresses included in the appropriate registration forms and many life stories written in blogs and gathered on servers around the world. The problem of the diffusion of personal identity becomes increasingly impressive and goes hand in hand with the increase of  social networking of every kind scattered throughout the internet.

On the one hand we have the eternal problem of advertising.

Internet collects an increasing amount of advertising. Rupert Murdoch, who acquired MySpace in 2005, seems convinced to be able to attract the same  audience, in terms of numbers,

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Mar 20

Ciaopeople, finally we introduce ourselves

2008 at 15,50 autore published by ciaopeople

One month after launching Ciaoblog, the corporate blog of Ciaopeople, we have thought it right to do the due introducing. Informal introductions are more suitable for this new and powerful mean of corporate communication and we want to use them to symbolically shake hands with our customers, with the big internet world and even with our competitors.

We think it right to start by introducing the name of our company, Ciaopeople, which is not the result of a mere fortuitousness or of a flash of inspiration but it has been conceived after a close analysis of what we wanted to communicate and to represent to our customers.

Actually we could choose among thousand

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Mar 17

The  European Commission has granted its unconditional  approval to Google’s 3.1 billion acquisition of DoubleClick.  The agreement between DoubleClick and Google just might mark a turning point for online advertising, giving way to  new scenarios and redefining the power configuration of  this sector

The agreement between Google and DoubleClick, which took place after the endorsement of the European Commission, represents a decisive moment in online advertising as it represents the merging of  DoubleClick, the last heir of  web1.0, and Google, one of the most powerful companies of web2.0.

An interesting perspective on this extremely important merge and its consequences on the market of online advertising  is offered by Tim O’ Reilly, “What Is

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Mar 13

In February 2008, Fabio Cecaro, Ciaopeople’s DB Solution Designer & Service Architect, attended the  WMWORLS EUROPW 2008 in Cannes, France,  a remarkable  event organized by VMware Inc. An experience about systems virtualization.  Revolution.  A technology of great interest for any future orientated company.  Fabio tells us about it on Ciaoblog.

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More than 4500 participants from the EMEA area (Europe, Middle East, Asia), 100 sponsors, 3days of continuous work, more than 123 break-out sessions, nine 24 hour labs with more than 200 thinComputers, live presentations (solution Exchange) of all hardware and software innovations by all sponsors who work in the virtual field, these are the numbers of the real first great event on virtualization.

VMware

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Mar 03

Google’s AdSense for video program, whose public beta version was launched last February 21st on the blog InsideAdsense, uses two less intrusive formats of advertising, InVideo and text overlay ads.  The standardization of both could, in time, bring a preference of a less intrusive and more efficient kind of advertising as opposed to other forms such as pre-roll and post-roll.

Online advertising has imposed itself in a decisive manner in the last two years, as shown in the data report published by IAB, the Interactive Advertising Bureau, and by PwC, PricewaterhouseCooper. According to the report,  in 2006, the proceeds from advertising on the internet in the USA reached 16.9 billion dollars, a 35%

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Feb 27

Qbr: a success testified by 400 thousand users

2008 at 17,07 autore published by ciaopeople

Ciaopeople staff is pleased to announce a new milestone reached by Qbr.it400 thousand registered users and a constantly increasing trend that  rewards us for the  effort we put into  to the qbr  community.

In June 2006,  with Qbr, we celebrated 100 thousand subscribers in southern Italy. Since then the community has never ceased to grow at a constantly increasing rate: two hundred  thousand users in February 2007, three hundred  thousand in September, and today, only six months after reaching our last milestone, four hundred  thousand.

However,  our CEO, Gianluca Cozzolino, reminds us “we are only at the beginning of this great challenge” and he goes on to point out “what is significant  here is not  so

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Feb 12

Microsoft Corp’s $44, 6 billion bid to acquire Yahoo! has shaken the international web world. Unpredictable and surprising changes in strategy in the still yet to end game, and the hypotheses on possible scenarios that may result from such a financial operation, are quite disconcerting, especially considering the possibility of the suppression of one of Internet’s best peculiarities: freedom.

Microsoft took advantage of Yahoo’s! moment of weakness to come forward with a proposal to acquire Filo and Yang’s company with a $44,6 billion bid, equivalent to $31 per share.

The motivation behind the Hi-Tech giant Redmond’s take-over bid was to definitely limit Google’s power or at least to represent a strong competitor for the High-Tech giant

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