The growth and popularity of  social networking among European and Italian users is surprising, particularly because it is capable of encompassing 80%  of the activities an individual, ranging from work to pleasure. The selection of entertainment services offered is so vast that it has even  engaged the younger generations and children as well. According to Facebook, their users go online up to  5 times a day. These important data reflect our global, European and Italian society and should be considered cautiously, especially if they involve minors.  Where children and adolescents are concerned, it is without a doubt our obligation to guarantee  them a healthy and safe environment albeit virtual.
The high potential

The time has come: Ciao People is online.  The new platform is finally ready and available to our community.

It is all new, nicer and practical, for sure, but how will our people react?

How will they feel when, after typing in www.qbr.it, onto their browsers, they end up on www.ciaopeople.com? How many of them will be happy about this change, how many will be bothered, and how many will think: “I can’t communicate anymore!”?

We wondered for months, considering the high grade of fidelity that many of our 500.000 young users feel for our Qbr trademark.  We tried to find a way to make this passage less traumatic as possible.  The answer was: let’s  play

After a long period of planning and development Ciaopeople is online. It is now time to reveal all of  the novelties of our social network, the result of months of teamwork.
The transition from a Qbr.it to Ciaopeople.com is not just a matter of name and image but a real leap in quality that is expressed in the creation of a new platform. The renaming and restyling will therefore accompany a substantial improvement and enrichment of the functionality of the social network.

Ciaopeople.com keeps the elements of Qbr.it that sealed its success intact, aimed towards the socialization of young people.

Ciaopeople is primarily a chat. Instant messaging is still the core of the social network: the