Oct
30
2008 at 12,19
published by ciaopeople
The growth and popularity of social networking among European and Italian users is surprising, particularly because it is capable of encompassing 80% of the activities an individual, ranging from work to pleasure. The selection of entertainment services offered is so vast that it has even engaged the younger generations and children as well. According to Facebook, their users go online up to 5 times a day. These important data reflect our global, European and Italian society and should be considered cautiously, especially if they involve minors. Where children and adolescents are concerned, it is without a doubt our obligation to guarantee them a healthy and safe environment albeit virtual.
The high potential
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published in digital talks | Write a comment »
Oct
21
2008 at 13,50
published by ciaopeople
The time has come: Ciao People is online. The new platform is finally ready and available to our community.
It is all new, nicer and practical, for sure, but how will our people react?
How will they feel when, after typing in www.qbr.it, onto their browsers, they end up on www.ciaopeople.com? How many of them will be happy about this change, how many will be bothered, and how many will think: “I can’t communicate anymore!”?
We wondered for months, considering the high grade of fidelity that many of our 500.000 young users feel for our Qbr trademark. We tried to find a way to make this passage less traumatic as possible. The answer was: let’s play
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published in milestone, viral marketing | Write a comment »
Oct
09
2008 at 9,46
published by ciaopeople
After a long period of planning and development Ciaopeople is online. It is now time to reveal all of the novelties of our social network, the result of months of teamwork.
The transition from a Qbr.it to Ciaopeople.com is not just a matter of name and image but a real leap in quality that is expressed in the creation of a new platform. The renaming and restyling will therefore accompany a substantial improvement and enrichment of the functionality of the social network.
Ciaopeople.com keeps the elements of Qbr.it that sealed its success intact, aimed towards the socialization of young people.
Ciaopeople is primarily a chat. Instant messaging is still the core of the social network: the
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published in milestone, press area | Write a comment »
Sep
26
2008 at 10,30
published by ciaopeople
October 2007: Microsoft buys 1.6% of Facebook for a record amount of 240 million dollars. What was the path that brought a small university network to becoming a large business with over 600 employees?
Not everyone may know that the history of Facebook, originally “the facebook.com, is closely linked to the founder of Napster: Sean Parker. The fate of the social network, indeed, changed when , soon after the launching of the portal in February 2004, Zuckerberg was contacted by Parker who joined the company, becoming its President. The two met in New York and collaborated for over a year.
After only a few months Mr. Napster, thanks to his acquaintances, obtained a meeting
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published in social network | Write a comment »
Sep
22
2008 at 14,12
published by ciaopeople
After the success of the first edition of the Babelgum Online Film Festival which presented 1012 films from all over the world, Spike Lee announced the second edition of the event at a press conference at the Toronto Film Festival, significant not only for the world of movies but also for the web. Let’s remember that in the last edition even Italy participated and won; in fact, 2 of our nationals were rewarded: Andrea Lodovichetti, with Sotto il mio Giardino in the category “Looking for genius” and Emmanuel Exitu with Greater – Defeating Aids, in the category “Documentary”.
The Babelgum Online Film Festival, realized by Babelgum, TV on independent and free
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published in digital talks | Write a comment »
Aug
08
2008 at 11,11
published by ciaopeople
One of the most interesting changes that is effecting the social networks market is due to some multinationals that have altered the classic concept of advertising with a series of marketing strategies.
In the landscape of social networks, the monetization model is currently well-defined, and the main elements are:
• Advertising
• Sponsorship
• Partnership
• Micropayments
• Subscriptions to premium services
Even though the phenomenon of social networks has reached global dimensions, the leading companies in the field, Facebook and Myspace are struggling to reach turnover objectives. In particular, Myspace, has failed to achieve the 1 billion dollar turnover for 2008, although in 2006 it signed a three-year arrangement with Google for a total of 900 million
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published in social network, viral marketing | Write a comment »
Jul
25
2008 at 8,41
published by ciaopeople
Jul
21
2008 at 13,47
published by ciaopeople
On the eve of the new platform going online, qbr.it did not let us down and gave us enormous satisfaction. There will be 500 thousand switching from Qbr to Ciaopeople.
After the access peaks obtained by the magazine and the year of evolution of the entire portal, we are also celebrating half a million subscribers.
A new milestone that confirms the upward trend in social networking scanned at a rate of 100 thousand subscribers every 6 months: in just 2 years we have gone from 100 thousand to 500 thousand registered users.
A chat that was initiated along the streets of Naples, gathering consensus in Neapolitan youngsters and that soon turned into a real social network of
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published in milestone, press area | Write a comment »